“ASM Global is committed to deepening our relationships with other promoters, artists, managers, agents and content producers,” Bension said. “John’s experience throughout the world and success with artists, live events, sponsorships, technology, brands and fan experiences will enable us to do that in an even greater way.”
Boyle is best known for his role as the former chief growth officer and interim CFO of Insomniac Events, spearheading the expansion of its franchise event Electric Daisy Carnival around the world, launching festivals in Mexico City, London, São Paulo, New Delhi, Shanghai and Tokyo. He most recently served as president of Live Nation Japan where he successfully grew market share, secured exclusive booking relationships and launched the Download Festival.
“ASM Global is always projecting into the future to dramatically elevate spectacular live entertainment experiences everywhere on earth and bring people together,” Boyle said. “The opportunity to work with such a dynamic team and expand the company’s content and relationships now and down the road is super exciting. With venues ranging from Allegiant Stadium in Las Vegas to Mercedes Benz Arena in Berlin to The Greek Theater in Los Angeles to Coca-Cola Music Hall in Puerto Rico to the largest convention center in North America, McCormick Place in Chicago, our client portfolio is truly exceptional.”