So why did the Oscars lose so much of its audience? For a myriad of reasons.
The Oscars may have also struggled since many of the films nominated for major awards weren’t well known to general audiences. Hollywood held back many of its biggest films, hoping audiences would return to theaters later this year and in 2022. The Oscars are a kind of ad for going to the movies, and a lot of people haven’t been able to do that in more than a year because of the pandemic.
As for the show itself, the reviews were decidedly mixed.
Instead, the Oscars had an anticlimatic ending when the award went Anthony Hopkins for his performance in “The Father” instead. Hopkins wasn’t even in attendance to accept the Oscar.
Although viewership dropped considerably, Lowry added, “It will be hard to separate the extent to which that was beyond the producers’ control, as opposed to being at least partly due to a telecast that too often felt like a public television pledge drive.”